S O C I A L N O W A

Chatbot

chatbot for online coaches

Introduction

Whether you are a life manager helping people set goals and achieve personal goals, or a life manager working with company executives, your ultimate goal is still the same. 

You want to attract more customers. The chatbot coach does a great job of this; Let us show you how.

As a coach, you know that your website is not so much about you as it is about your potential clients.

Of course, it describes the services you offer and details the challenges you can help people overcome. On the other hand if your website doesn’t “talk” to people who are looking for a coach, it won’t generate enough leads or business.

Suppose that while visiting your site, a friendly chatbot politely greets one of his clients “How can I help you today?” and give them a choice. 

Customers can now have all the information they need from your site directly from them. They can look at the type of coaching you offer, your payment options, and the next grade date available. 

It should not click and find all this information by themselves. The best chatbots for learning websites can make visitors feel comfortable. 

The address them by name, take their questions, and offer to send them an email or text message with specific information. Imagine for a second that you were transported to the instant chat window.

Here’s what you don’t want:

your prospect spends a minute or two on your site, doesn’t know what to do next, and leaves. Instead, you want them to feel that they are important to you. 

But you want them to take some action – leave you their contact details, request information, and schedule a review. Log in to an online chatbot.

If you’re struggling to make the most of your chatbot for your online coaching, you’re not alone.

From online course sales, subscriptions, and digital downloads, the daily grind of marketing is real. But you are passionate and want to help others change their lives or businesses just like you did.

Look like you? Then we set off for a good start.

Individual marketing is the lifeblood of your business. This is a great way to show people who you are and what your coaching is about. It combines ideas that lead to your business. Other than that, you have no business.

So if you want to increase the audience that is ready to hear what you have to say, you are in the right place.

We asked 10 experienced online trainers what their top tips for getting the most out of your chatbot are. So, whether you want your content to get more engagement, or you want to build strong relationships on the scale, here’s what they had to say.

There Are 8 Ways to Improve Your Online Coaching Chatbot

online coaching chatbot
online coaching chatbot
  1. Create your automated conversion funnel
  2. Get more eyes on your content faster
  3. Use the quiz to find out more information about your audience
  4. Close the gap between your website and your Facebook page
  5.  Use emojis sparingly in your messaging
  6.  Do more than just auto-reply
  7. Give them an irresistible lead magnet
  8. Turn email subscribers into SocialNowa Chatbot

1. Create your automated conversion funnel | chatbot for online coaches tips

Automated conversion funnel
Automated conversion funnel

A conversion funnel is a visual representation of the stages in a buyer’s journey until they land on your page and make a purchase. How to create a conversion funnel and how to get the most out of it? Let’s take a look.

Want to reduce the time and effort required to move from potential client to client? Of course, you do.

Let’s start with a simple funnel that you can set up today. Your goal is to focus on one of your audience’s problems and solve it. Then place your order in these four steps.

a. Create awareness-

You want to get the word out about your business. This can be done in two ways: cool traffic from FB ads or hot traffic from content. Once you have traffic, you want to know more about your prospects. The different types of content you can create are blog posts, social media posts, videos, infographics, podcasts, etc.

b. Suggest an initial offer or a one-time offer-

There is no one-size-fits-all solution to the problem you are talking about in your lead magnet. Consultation calls, digital courses, discounted trials, audits are the main ones here. Remember, making a first sale improves the chances of a repeat sale.

c. Offer a gift or lead magnet-

It should be special, easy to access, and easy to understand. Checklists, cheat sheets, target videos, etc. – anything that gives your audience an instant victory over a big problem.

d. Sell key services-

Everything leads to selling your signature program. Total and complete conversion packages. Struggling to find your core service? Some popular examples are 1: 1 mentors, online masterclasses, live events, certification programs, membership communities, and more.

  • Most coaches only talk to clients in two situations:
  1. Selling something
  2. To solve a task

Which is very bad for business. You miss every opportunity to develop a relationship and risk losing them as a client. This is one of the main reasons why automation doesn’t work for most businesses.

If prospects enter the space (awareness) quickly, do not enter their marketing information. Give them a gift that will motivate them to action. 

Take small steps. Once customers can interact with your bot, upload your content, test your first offer. Then, only then, will you try to sell your products and services.

  • Expert Tips

According to Aaron Fletcher of Fletcher Method, you want to do three things in your chatbot funnel:

A. Include cross-platform capture for each step of your process –

The customer journey goes back and forth through many different channels. Include your messenger bot link in your emails, social posts, youtube channels, websites. Send people on your boat and let it work.

B. Focus on mini-commitments rather than sales –

Don’t bully and sell right away – remember, 97% of people are not ready to buy yet. Start with a free offer, then a webinar opt-in, your initial offer, then a larger core offer. Small steps build trust and confidence between you and the prospect and can go a long way in selling repeat sales down the road.

C. Retarget prospects in Messenger –

As you create subsequent coaching offers, create a sequence for each stage of your prospect’s journey. For example, they signed up but didn’t review your videos? Follow-up action with reason. Do they watch your videos and still not purchase your services? Follow up with feedback requests or questions about their concerns.

2. Get more eyes on your content faster

content faster
content faster

A lead magnet is a free offer that online trainers offer opportunities in exchange for their information. 

They usually come in the form of downloadable content such as free reports, checklists, videos, and more. The type you choose depends on how your potential customers use the content.

People will not give you their information on a silver spoon. So as an online coach, it’s your job to give them a good reason to become a customer, an email, a phone number, whatever. Lead magnets work for a simple reason – people don’t see the loss of free content.

  • Expert Tips

There are also online coaching consultants and thought leaders – everything you say is viewed and analysed by potential clients. 

Use your industry experience to back up what you’re saying by sharing specific usage issues, disputes, or concerns. This helps paint a bigger picture of potential clients and will influence their decision to invest in you or not.

Curious about what would be a great lead magnet for your coaching business? These 5 simple tips will help you.

A. Solve a real problem –

your lead magnet needs to solve something your audience struggles with. Don’t make one for them.

B. Make it easy to win –

people don’t want the results you promised in 10 months. They want something quick to win. Make it easy for them to achieve their goal.

C. Easy to digest –

 free tools, checklists, quizzes, videos, etc. Your main magnet shouldn’t be overwhelming. If it kills you to do it, it will kill you to read it.

D. Deliver fast –

Chatbots allow people to get content right away. People don’t want to wait for an email to receive their gift.

E. Demonstrate your skills –

  • your main magnet should demonstrate your knowledge of a given topic. This way you will change the other leads in the students.

    3. Use the quiz to find out more information about your audience

information about your audience
information about your audience

Everyone wants to get a deeper understanding of who they are and why. That’s why quizzes appear on the Internet even before you connect to a telephone line.

As an online coach anywhere, isn’t your goal to create a process that builds trust? And helps you scale the lives of your customers or your business.

Expert Tips

Steven Page, VP of Digital Strategy at Giant Partners, a company that helps online coaches grow their client lists with chatbots, says:

Use your chatbot as a quiz or calculator to get the most out of your experience and get informed. 

Not only is this a cost-effective way to use your advertising dollars to generate leads, but it also helps you learn more about your audience.

To create a good quiz, let’s look at some best practices so you can turn it into a lead generation machine.

Decide what you want to know about your potential. Do you want to know what they want? Wrestling? What if they like tea or coffee? 

Ask about their preferences and behaviours to better understand them. Consider what information you need to learn to better serve them.

Speak briefly and sweetly. We do not fill out any medical forms here. Try to keep the audience on the quiz for 2-3 minutes. Anyone can feel frustrated or frustrated from time to time.

Write questions as you speak. Remember how we talked about making users feel comfortable and cosy? Well, here it is again. 

Ask questions like you’re having coffee with your best friend on a Saturday morning. Put your personality into every question and don’t be afraid to laugh at the prospect.

Tell them what you want to do next. Is there a download? Or should they watch a special video based on their answers? What is the next step and will they get there?

Always say thank you.

 A random person on the Internet gave you some personal information. Show your appreciation by saying “thank you”.

  4. Close the gap between your website and your Facebook page | chatbot for online coaches tips

Here are some suggestions on how to look or get an appointment for tattoos.

Feel comfortable with your prospects from start to finish.

It’s simple and it works. No one wants to browse the internet to spend time with you or download your content for free.

gap between website and Facebook page
Gap between website and Facebook page

You want to make sure you are improving your strength, which includes a simple 3 step process.

  • Use their name when starting a conversation
  • Talk to them personally
  • Answer their questions quickly

When a new client signs up, they get my top-performing streams, which I turn into a series to solidify their lead and build relationships. 

I also collect relevant information about leads by asking them important questions and saving their answers in Google Sheets for immediate use.

I send a broadcast every other day to bring more value to my audience and at the same time grow my business.

To keep everything up to date, you want prospects to do everything in Messenger, from uploading content to gathering information and even making appointments.

This will keep their thoughts fresh and show you value their time and energy.

5. Use emojis sparingly in your messaging

Yes, that’s right, now you can become known as the Lord of the Rings. Emoji are fun and expressive and give your brand personality. 

With 58% of consumers feeling that brands use emojis too much, you want to make sure your messaging is balanced. Using emoji in the right place, at the right time, and with the right audience is the best approach to marketing emoji in your chatbot.

emojis sparingly in your messaging | chatbot for online coaches tips
emojis sparingly in your messaging

Falcon.io puts it this way:

“Imagine attending a funeral service only to be met with a crying emoji. Pictures seeking financial aid, just to see companies tweet pictures of money bags.

Chances are you don’t sell funeral home coaching. But think about why a potential client comes to your page. Consider their age, state of mind, which emoji they use daily, etc.

Expert Tips

Markus Grubenman, an organisational management coach, learned from a bitter experience that “Emoji depends on your audience. It was important for me to see which emoji my audience is using.”

For him, long texts and lots of emojis were losing touch with his people, so he needed to rethink his strategy for using emojis.

To find out which emoji to use in your chatbot order, here’s how:

Do your viewers also use emojis? If you sell more personal coaching services, one or two emojis may be good. 

If you sell coaching to executives online, maybe not so much.

The amount of emojis you should use. Chatbots are all about context and personalization. Do you want your audience to be the first to remember you?

6. Do more than just auto-reply | chatbot for online coaches tips

One of the biggest mistakes online coaches make with their chatbots is … not using them enough. Chatbots open up a two-way conversation between you and your prospects.

Do more than just auto reply | chatbot for online coaches tips
Do more than just auto reply

From Boat Heroes to Carrie Gotshack, a company that works with everyone from small coaching businesses to TEDx talks to:

The more you communicate, the more you interact with your leads.

Aris Tsormpas of PrimeCEOs, a marketing agency for online coaches, tells us how online coaches mess up their orders:

Online trainers make a lot of customer mistakes with offers and sales. This misses the real reason they train. Pricing people will get you sales. Probably not right away, but it will. So focus on that instead.

It’s not just about setting up a huge trap and seeing what you can catch. Chat marketing, messenger marketing, chatbot marketing, whatever you want to call it, can all build relationships and grow your coaching business with a little bit of human interaction.

7. Give them an irresistible lead magnet | chatbot for online coaches tips

A lead magnet is a gift for online coaches that allows for flexibility in their information. 

Give them an irresistible lead magnet
Give them an irresistible lead magnet

They usually come as a downloadable piece of content, such as free news, subscriptions, videos, and more. The type you go to depends on how your prospects use the content.

People will not give you their information on a silver spoon. therefore as an online coach, it’s your job to give them a good reason to become a customer, an email, a phone number, whatever. 

Lead magnets work for a simple reason – people don’t see the loss of free content.

There are also online coach consultants and thought leaders – everything you say is viewed and analysed by potential clients. 

Use your industry experience to support what you say by sharing specific usage issues, controversies, or issues. This helps to paint a bigger picture of the prospects and will influence their decision on whether or not to invest in you.

Curious about what would be a great lead magnet for your coaching business? Success comes from these 5 simple ingredients.

Solve a real problem –

your lead magnet needs to solve something your audience struggles with. Don’t make one for them.

Make it easy to win –

people don’t want the results you promised in 10 months. They want something quick to win. 

It’s easy to digest –

free apps, reviews, interviews, videos, etc. Your magnetic field should not be overridden. If it kills you to do it, it will kill you to read it.

Instant Delivery –

Chatbots allow people to access content instantly. People do not want to wait for an email to get their gift.

Demonstrate your expertise –

Your lead magnet should demonstrate your knowledge of a given topic. This way you convert more leads into students.

8. Turn email subscribers into SocialNowa chatbot subscriber | chatbot for online coaches tips

It’s hard to build relationships through email. Open rates continue to decline as people turn to message apps. Today’s average CTR revolves around 5%, give or take.

socialnowa chatbot | chatbot for online coaches tips
SocialNowa chatbot

It’s not that email isn’t useful anymore. The key to Messenger engagement is that it provides better results in the success metrics.

The whole point of this strategy is to make it easier for you to connect with prospects. You’ll be able to get more views on your messages, open up two-way conversations, and move more people from potential to potential customers.

Give them something unique they will not find anywhere else

  • Expert Tips

Marc Papp shares a detailed approach to how to expand your sales funnel on auto-pilot while keeping your leads happy and busy. He says:

I run Facebook ads using the keywords and drive leads by providing them with an irresistible lead magnet.

Once inside, they have 3 options:

Firstly watch my videos, secondly learn more about my coaching program, Thirdly learn more about my mentoring services. They can access this information through menus, welcome messages, default responses.

Conclusion

Online chatbots for coaches solve your many problems in just a few minutes. It solves your coaching-related queries. The plus point is that it is available 24/7. It helps you to generate leads. 

Now It’s Your Turn 

Do you use chatbot for online coaches tips? If yes – we will support you here. This is a great way to scale your services.

Most importantly you’re hoping to develop or sell leads, these chatbot tips for life coaches will help you get the most out of your chatbot.

SocialNowa Chatbot is one of the best chatbot for coaching This gives you a 30 Days free trial, SocialNowa Chatbot have amazing features for users.

Are You Ready To Subscribe SocialNowa For Your Online Coaches?

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